Whitepaper
/ 150 Connected Websites
Multi-website system with global library & content automation
Customer:
CANCOM SE
TLDR – Summary
Managing around 150 websites, the German TecDAX group CANCOM faced growing complexity in maintaining a consistent digital presence. They needed a way to streamline website creation and change processes, while empowering content teams to work more independently from designers and developers.
CANCOM partnered with Greyd to build a scalable multi-website system connecting all 150 websites through a shared infrastructure. A global library of dynamic templates ensured consistent design across all sites while allowing localized content. An automated synchronization and approval workflow enabled marketing teams to create and manage assets independently – without technical barriers – while maintaining centralized control and quality assurance. Complex components, such as navigation structures, were fully automated, eliminating manual updates entirely.
As a result, CANCOM is not up to 10x faster in creating and rolling out websites with significantly reduced maintenance effort & coordination steps.
Successes
20% less maintenance
With the automation of entire website areas, content maintenance is less time-consuming.
10x faster in building sites
New websites can be created up to 10 times faster with the help of globally synchronized templates across all sites.
Ability to act faster
Faster, more flexible marketing operations without technical bottlenecks.
Pagespeed & accessibility
Despite system complexity, the performance of the corporate site was improved and the accessibility guidelines were met.
Design consistency
Despite individual content, a standardized design is automatically guaranteed across all 150 websites.
60% fewer coordination
Feedback from internal and external stakeholders is coordinated directly in the frontend via Atarim, avoiding duplication, queries and misunderstandings.
Contact Person
Thomas Koschwitz
Would you like to find out more about the customer case or do you have a similar project? Write us an e-mail and let’s talk about it!